Zilver Speaks – Intersection conference in Paris

April 18, 2014by zilver

In service innovation projects complexities abound, both within the boundaries of the organization and outside of them: value chains have become value networks, target customers have contextual and situational preferences in their complex experience journeys, and interactions with the organization involve many channels and touch points. Customer centricity is a prerequisite but it requires various cross sections through the organization to cooperate smoothly.

Our Erik discussed the glue that holds these complex processes together. Interested? Watch the video here or flip through the presentation on our slideshare page.